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3.8 Million PS3 Units Sold Through Holiday ’09

Remarkable 76% Increase Compared to the Previous Year, Resulting in the Most Successful Holiday Season in the History of PlayStation®3.

Tokyo, January 7, 2010 – Sony Computer Entertainment Inc. (SCEI) today announced that the holiday season retail sales of PlayStation®3 (PS3®) computer entertainment systems during the five weeks following the last week of November 2009*1 exceeded 3.8 million units worldwide*2. The PS3 platform experienced a 76% increase in hardware sales compared to the same period in the previous year, marking the highest record sales for PS3 hardware for a holiday period. With the release of the new slimmer and lighter PS3 system combined with an exciting line-up of compelling software titles, as well as with the expansion of new content and services on PlayStation®Network, with more than 38 million registered accounts*3 worldwide, the PS3 platform continues to surpass its momentum every year and remains on track to further accelerate the growth of its worldwide installed base into 2010.

(From November 23 to December 27 for Japan and Asia, from November 24 to December 28 for North America, and from November 21 to December 25 for Europe and PAL territories)

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